Facebook Advertising Masterclass – Scott Oldford

Question and Answer

What is http://archive.is/dzW9P Are?

http://archive.is/dzW9P Are is Archive: you afraid of Facebook™ Ads?Does it feel like it’s just a money pit where you spends hundreds or thousands of dollars and don’t see a single dime come back to you?Or perhaps, you generate some sales but can barely generate a profit?Earlier this year, I made 8 predictions on what will happen with Facebook™ Ads.All of them are coming true..

How does http://archive.is/dzW9P Are Archive:?

Archive: http://archive.is/dzW9P Are you afraid of Facebook™ Ads?Does it feel like it’s just a money pit where you spends hundreds or thousands of dollars and don’t see a single dime come back to you?Or perhaps, you generate some sales but can barely generate a profit?Earlier this year, I made 8 predictions on what will happen with Facebook™ Ads.All of them are coming true.

What is the cost?

the cost is Now, of advertising on the platform is increasing every single day.In a few months, it will be much harder to profit with Facebook Ads.But you haven’t missed the bus just yet.In 2016, I spent $250,000 of my own money on Facebook Ads..

How does the cost advertising?

Now, the cost of advertising on the platform is increasing every single day.In a few months, it will be much harder to profit with Facebook Ads.But you haven’t missed the bus just yet.In 2016, I spent $250,000 of my own money on Facebook Ads.

What is a company?

a company is As we generated multiple millions.In 2017, I spent over $100k a month on Facebook™ Ads and we’re on track to hit $1,000,000/revenue per month by November 2017.Furthermore, I’ve helped thousands of entrepreneurs do the same with our LeadCraft, ELITE and Mentorship programs..

How does a company generated?

As a company we generated multiple millions.In 2017, I spent over $100k a month on Facebook™ Ads and we’re on track to hit $1,000,000/revenue per month by November 2017.Furthermore, I’ve helped thousands of entrepreneurs do the same with our LeadCraft, ELITE and Mentorship programs.

What is I?

I is Now, want to help you build and launch Facebook Ad campaigns that generate real, cold hard profits.Imagine making sales every single day...and having the ability to scale up at will.Doesn't matter how much $$ I spend, the credit card company still doesn't like the fact that I was nearly $750k in debt a while ago... #BadCreditProblemsHowever, when I get results like these (in super competitive markets)... I sorta forget about it.The #1 reason a business can’t grow when they are below $1,000,000/yr isinconsistent Lead GenerationIf you’re relying on your own “Gary-Vee Hustle Mode”... referrals… networking… proposals… You’re basing your entire business on luck.Yes, you get luckier as you work more.However, at a certain point, you can’t do it anymore..

How does I want?

Now, I want to help you build and launch Facebook Ad campaigns that generate real, cold hard profits.Imagine making sales every single day...and having the ability to scale up at will.Doesn't matter how much $$ I spend, the credit card company still doesn't like the fact that I was nearly $750k in debt a while ago... #BadCreditProblemsHowever, when I get results like these (in super competitive markets)... I sorta forget about it.The #1 reason a business can’t grow when they are below $1,000,000/yr isinconsistent Lead GenerationIf you’re relying on your own “Gary-Vee Hustle Mode”... referrals… networking… proposals… You’re basing your entire business on luck.Yes, you get luckier as you work more.However, at a certain point, you can’t do it anymore.

What is You?

You is burn out..

How does You burn out.?

You burn out.

What is You?

You is want to quit.All of the freedom and impact of being an entrepreneur vanishes into thin air.Not good..

How does You want?

You want to quit.All of the freedom and impact of being an entrepreneur vanishes into thin air.Not good.

What is I’ve?

I’ve is been there..

How does I’ve been?

I’ve been there.

What is your job?

your job is See, is to increase the distribution of your value.That means more people need to be introduced to you and how you can solve their pain…The Core Problem with Facebook™People are ignoring the fact that it’s not as simple as it used to be.You need to understand the 4-Type Advertising Pyramid: And be able to use the correct targeting, messaging, and advertising types.And… be able to use all the “new” advertising types that are SUPER hot…Things like Canvas Ads… Lead Ads… and Video Ads…Nearly NO one is using these profitably.But you can. Want to know something else most people aren’t using?.

How does your job See,?

See, your job is to increase the distribution of your value.That means more people need to be introduced to you and how you can solve their pain…The Core Problem with Facebook™People are ignoring the fact that it’s not as simple as it used to be.You need to understand the 4-Type Advertising Pyramid: And be able to use the correct targeting, messaging, and advertising types.And… be able to use all the “new” advertising types that are SUPER hot…Things like Canvas Ads… Lead Ads… and Video Ads…Nearly NO one is using these profitably.But you can. Want to know something else most people aren’t using?

What is I’ll?

I’ll is give it to you straight.Since May 2015, I’ve spent nearly $750,000 on Facebook Ads for myself and I’m responsible for advising tens of millions of dollars on Facebook Ads..

How does I’ll give?

I’ll give it to you straight.Since May 2015, I’ve spent nearly $750,000 on Facebook Ads for myself and I’m responsible for advising tens of millions of dollars on Facebook Ads.

What is I?

I is don’t consider myself an expert.I’m just an entrepreneur like you.The fact is, I’ve seen ads used in so many industries and niches with so many different strategies and tactics that I’ve detected a pattern.So, how can I help you?.

How does I don’t consider?

I don’t consider myself an expert.I’m just an entrepreneur like you.The fact is, I’ve seen ads used in so many industries and niches with so many different strategies and tactics that I’ve detected a pattern.So, how can I help you?

What is I?

I is can show you how to go from zero experience with Facebook ads to being able to competently build, launch and scale a profitable advertising campaign that brings in customers and clients every single day.Instead of giving you modular training, I’m going to walk you through the development of a LIVE campaign.That’s right.I’m going to spend tens of thousands of dollars of my own money in order to show you everything I know.Instead of slides… theory… and all the stuff that might be great for some, I know most entrepreneurs learn from real-life experiences..

How does I can show?

I can show you how to go from zero experience with Facebook ads to being able to competently build, launch and scale a profitable advertising campaign that brings in customers and clients every single day.Instead of giving you modular training, I’m going to walk you through the development of a LIVE campaign.That’s right.I’m going to spend tens of thousands of dollars of my own money in order to show you everything I know.Instead of slides… theory… and all the stuff that might be great for some, I know most entrepreneurs learn from real-life experiences.

What is over 6-weeks,?

over 6-weeks, is So I’m going to show you every single step you need.HERE'S WHAT YOU CAN EXPECT:WEEK 1:Understand the basics behind Facebook and ensure you’re ready to actually run ads using your advertising account..

How does over 6-weeks, going to show?

So over 6-weeks, I’m going to show you every single step you need.HERE'S WHAT YOU CAN EXPECT:WEEK 1:Understand the basics behind Facebook and ensure you’re ready to actually run ads using your advertising account.

What is the structure’s?

the structure’s is Understand of campaigns and how to use the 3-Lane Method within your online advertising for success..

How does the structure’s Understand?

Understand the structure’s of campaigns and how to use the 3-Lane Method within your online advertising for success.

What is your 3 Lane Strategy?

your 3 Lane Strategy is Develop and your 4-Part Advertising Pyramid, giving you an insane advantage over the competition when launching your campaigns..

How does your 3 Lane Strategy Develop?

Develop your 3 Lane Strategy and your 4-Part Advertising Pyramid, giving you an insane advantage over the competition when launching your campaigns.

What is Setup?

Setup is and develop your audiences based on your own unique unfair advantages..

How does Setup develop?

Setup and develop your audiences based on your own unique unfair advantages.

What is Setup?

Setup is and develop your customer conversions, allowing you to properly track and ensure that you’re ready for success..

How does Setup develop?

Setup and develop your customer conversions, allowing you to properly track and ensure that you’re ready for success.

What is your online marketing funnel?

your online marketing funnel is Ensure that is fully ready to have ads deployed and your messaging and funnel flow allows for maximized ROI..

How does your online marketing funnel Ensure?

Ensure that your online marketing funnel is fully ready to have ads deployed and your messaging and funnel flow allows for maximized ROI.

What is your budget,?

your budget, is Develop understand your Green Lights and ensure that you’ll create a Financial Success Program Overview, allowing you to know exactly what we’ll be covering across the 6 weeks of the program..

How does your budget, Develop?

Develop your budget, understand your Green Lights and ensure that you’ll create a Financial Success Program Overview, allowing you to know exactly what we’ll be covering across the 6 weeks of the program.

What is WEEK?

WEEK is 2:Understanding advertising copy, messaging and how it aligns with buyer mindsets..

How does WEEK 2:Understanding?

WEEK 2:Understanding advertising copy, messaging and how it aligns with buyer mindsets.

What is Setup of?

Setup of is your unique reach campaigns and retargeting..

How does Setup of retargeting.?

Setup of your unique reach campaigns and retargeting.

What is distribution?

distribution is Budget  for lanes..

How does distribution Budget?

Budget distribution for lanes.

What is development of?

development of is Planning and your Advertising Pyramid..

How does development of Planning?

Planning and development of your Advertising Pyramid.

What is Development?

Development is and launching of Lead Ads and Video Ads based on real-time market feedback..

How does Development launching?

Development and launching of Lead Ads and Video Ads based on real-time market feedback.

What is Audience?

Audience is segmenting, analysis and optimization Q&A #1.WEEK 4:Deeper analysis and data action..

How does Audience segmenting,?

Audience segmenting, analysis and optimization Q&A #1.WEEK 4:Deeper analysis and data action.

What is Development of Page Post Engagement Campaigns,?

Development of Page Post Engagement Campaigns, is allowing you to create more attention and awareness with your audience..

How does Development of Page Post Engagement Campaigns, allowing?

Development of Page Post Engagement Campaigns, allowing you to create more attention and awareness with your audience.

What is Development of Video View Campaigns,?

Development of Video View Campaigns, is allowing you to be omnipresent with your audience..

How does Development of Video View Campaigns, allowing?

Development of Video View Campaigns, allowing you to be omnipresent with your audience.

What is dive,?

dive, is Creative types deep allowing you to use types that make the most sense for your brand..

How does dive, types deep?

Creative types deep dive, allowing you to use types that make the most sense for your brand.

What is voice?

voice is Brand and using Open Looping and storytelling..

How does voice Brand?

Brand voice and using Open Looping and storytelling.

What is Sale Ads?

Sale Ads is using images, canvas, video and pre-selling..

How does Sale Ads using?

Sale Ads using images, canvas, video and pre-selling.

What is optimization,?

optimization, is Campaign and duplication..

How does optimization, Campaign?

Campaign optimization, and duplication.

What is advanced tactics.WEEK?

advanced tactics.WEEK is Budget scaling and 6:Advanced retargeting and Micro-Targeting..

How does advanced tactics.WEEK Budget scaling?

Budget scaling and advanced tactics.WEEK 6:Advanced retargeting and Micro-Targeting.

What is Cycling and Funnel Stacking.?

Cycling and Funnel Stacking. is Budget Cycling and Funnel Stacking..

How does Cycling and Funnel Stacking. Budget?

Budget Cycling and Funnel Stacking.

What is Final overview.Sound?

Final overview.Sound is like gibberish?.

How does Final overview.Sound like?

Final overview.Sound like gibberish?

What is you?

you is If so... 100% need this... however...My job isn't about ensuring you just understand the "technology."My job is to show you the innovative approaches of attracting and mediating attention with Facebook Ads..

How does you need?

If so... you 100% need this... however...My job isn't about ensuring you just understand the "technology."My job is to show you the innovative approaches of attracting and mediating attention with Facebook Ads.

What is you?

you is Simply put…If take action on what I show you, you’re going to be able to copy all my methods, strategies and tactics for your own marketing.These are the same strategies and tactics that have taken me from $726,000 in debt back in 2014, to having a multi-million dollar company and paying it all off in less than 2 years.Most would sell this program for over $1,997.00And once the timer hits... it'll be sold for $997.00Right now, it's just 1 PAYMENT of...I'm giving this awayAND HERE'S WHY:There’s a lot of Facebook™ Ad “fluff” that’s out there. This isn’t our core product..

How does you Simply put…If?

Simply put…If you take action on what I show you, you’re going to be able to copy all my methods, strategies and tactics for your own marketing.These are the same strategies and tactics that have taken me from $726,000 in debt back in 2014, to having a multi-million dollar company and paying it all off in less than 2 years.Most would sell this program for over $1,997.00And once the timer hits... it'll be sold for $997.00Right now, it's just 1 PAYMENT of...I'm giving this awayAND HERE'S WHY:There’s a lot of Facebook™ Ad “fluff” that’s out there. This isn’t our core product.

What is I?

I is What really want you to do is buy our LeadCraft program and learn how to build a fully connect lead generation system.However, some people aren’t ready for that investment.Furthermore, even more people, perhaps like you, are interested in Facebook™ Ads.So, I’m going to show you what you need.Consider this the “start” of our relationship…And I’m gifting you a box of really great chocolates..

How does I really want?

What I really want you to do is buy our LeadCraft program and learn how to build a fully connect lead generation system.However, some people aren’t ready for that investment.Furthermore, even more people, perhaps like you, are interested in Facebook™ Ads.So, I’m going to show you what you need.Consider this the “start” of our relationship…And I’m gifting you a box of really great chocolates.

What is this point?

this point is At you're likely ready to buy..

How does this point buy.?

At this point you're likely ready to buy.

What is you?

you is If are hesitating because of price…PLEASE..

How does you are hesitating?

If you are hesitating because of price…PLEASE.

What is THIS.Facebook Ads?

THIS.Facebook Ads is is a paid advertising medium and requires some level of investment.If you can’t afford $597…Or you have to think about it.You’re not ready.IF YOU'RE READY...Then what’s better?.

How does THIS.Facebook Ads is?

THIS.Facebook Ads is a paid advertising medium and requires some level of investment.If you can’t afford $597…Or you have to think about it.You’re not ready.IF YOU'RE READY...Then what’s better?

What is I’m?

I’m is giving you zero risk.Here’s my guarantee.If you invest in this…And...You do the work I tell you to do…And after this you say…“This sucks” I’ll give you your money back.So, who am I?Alright… you’re at the bottom of the page.Seems like you’re more on the “logical” side of the brain..

How does I’m giving?

I’m giving you zero risk.Here’s my guarantee.If you invest in this…And...You do the work I tell you to do…And after this you say…“This sucks” I’ll give you your money back.So, who am I?Alright… you’re at the bottom of the page.Seems like you’re more on the “logical” side of the brain.

What is I’m?

I’m is the founder of INFINITUS, a multi-million dollar eLearning company for entrepreneurs, just like you..

How does I’m eLearning?

I’m the founder of INFINITUS, a multi-million dollar eLearning company for entrepreneurs, just like you.

What is We?

We is help entrepreneurs scale past 7-figures… and that’s my speciality..

How does We help?

We help entrepreneurs scale past 7-figures… and that’s my speciality.

What is my years of entrepreneurship,?

my years of entrepreneurship, is In I’ve scaled 5 of my own companies past $1,000,000 in revenue.I now help dozens upon dozens of businesses scale to 7-figures and hundreds grow into the mid-six-figure range..

How does my years of entrepreneurship, scaled?

In my years of entrepreneurship, I’ve scaled 5 of my own companies past $1,000,000 in revenue.I now help dozens upon dozens of businesses scale to 7-figures and hundreds grow into the mid-six-figure range.

What is I?

I is do this with Lead Generation.I’m not a “business expert”... nor am I some “guru."I’ve just been doing this long enough to see the pro’s, con’s and everything in between..

How does I do?

I do this with Lead Generation.I’m not a “business expert”... nor am I some “guru."I’ve just been doing this long enough to see the pro’s, con’s and everything in between.

What is And…I?

And…I is want to help folks like you, so that you can figure this business thing out.It’s not easy..

How does And…I want?

And…I want to help folks like you, so that you can figure this business thing out.It’s not easy.

What is reason?

reason is But there’s no you need to fail.You have the determination, unfair advantage, and something amazing to give to the world, producing freedom and impact..

How does reason no?

But there’s no reason you need to fail.You have the determination, unfair advantage, and something amazing to give to the world, producing freedom and impact.

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