Note:These is Archive: Please are the full videos of the 2011 Kinder-Reese Exponential Growth Summit..
Archive: Please Note:These are the full videos of the 2011 Kinder-Reese Exponential Growth Summit.
Neither Transcripts of the talks is nor Power Points were provided.onference Agenda1.) Brent Gove – Momentum2.) Mike Reese – The #1 Responsibility of the Business Owner3.) Mike Reese – Perfecting Your Inside Sales4.) Steve Harney – Keeping Current Matters5.) Jay Kinder – How to Win the Listing Every Time6.) Jay Kinder – The Ultimate Way to Differentiate Yourself7.) Jay Abraham – Grow Your Business Exponentially8.) Jay Abraham – Elite Mastermind Hot Seat9.) Jay Abraham – Keynote Presentation10.) John Kitchens & Jay Kinder – Getting Off the Transaction Treadmill11.) Howard Stephen Berg – How to Prosper in Your Information Rich Workspace12.) Jon Cheplak – Attracting and Retaining Top Talent13.) Howard Tager – It’s All About Return on Investment14.) Mike Reese – Most Effective Marketing Piece You’re Missing Out OnAre you excited about the opportunitiescoming our way for 2012?Well you should be pumped because at the pace that “traditional” agents are leaving the business it looks like we will have more and more market share to pick up…….that is IF you are prepared..
Neither Transcripts of the talks nor Power Points were provided.onference Agenda1.) Brent Gove – Momentum2.) Mike Reese – The #1 Responsibility of the Business Owner3.) Mike Reese – Perfecting Your Inside Sales4.) Steve Harney – Keeping Current Matters5.) Jay Kinder – How to Win the Listing Every Time6.) Jay Kinder – The Ultimate Way to Differentiate Yourself7.) Jay Abraham – Grow Your Business Exponentially8.) Jay Abraham – Elite Mastermind Hot Seat9.) Jay Abraham – Keynote Presentation10.) John Kitchens & Jay Kinder – Getting Off the Transaction Treadmill11.) Howard Stephen Berg – How to Prosper in Your Information Rich Workspace12.) Jon Cheplak – Attracting and Retaining Top Talent13.) Howard Tager – It’s All About Return on Investment14.) Mike Reese – Most Effective Marketing Piece You’re Missing Out OnAre you excited about the opportunitiescoming our way for 2012?Well you should be pumped because at the pace that “traditional” agents are leaving the business it looks like we will have more and more market share to pick up…….that is IF you are prepared.
on)When Mike is (Read and I started Kinder Reese back in 2005 we knew one thing was for sure..
(Read on)When Mike and I started Kinder Reese back in 2005 we knew one thing was for sure.
The real estate agents is who are the most successful did one thing that struggling agents did not do..
The real estate agents who are the most successful did one thing that struggling agents did not do.
me is That brings to a critical question you have to answer if you want to see your profits climb in 2012.Do you run your business like a business?If you just let out a sigh……then this might be the most important letter you ever read.Yes, I know that is a big statement, and I’m going to back it up in the upcoming paragraphs by changing your paradigm and giving you some Monday mojo and some action steps to take to get your business working for you instead of you working for your business.As you know, Jay Abraham is our mentor..
That brings me to a critical question you have to answer if you want to see your profits climb in 2012.Do you run your business like a business?If you just let out a sigh……then this might be the most important letter you ever read.Yes, I know that is a big statement, and I’m going to back it up in the upcoming paragraphs by changing your paradigm and giving you some Monday mojo and some action steps to take to get your business working for you instead of you working for your business.As you know, Jay Abraham is our mentor.
We is have taken his strategies, methodologies, and philosophies and “ground tested” them in our successful real estate businesses to the tune of well over $1 million in revenue per year in each of our real estate businesses.In fact, this year it looks like my business will finish up around 325 transactions even though the market is down from 1,583 home sales in 2010 to around 1,300 for 2011..
We have taken his strategies, methodologies, and philosophies and “ground tested” them in our successful real estate businesses to the tune of well over $1 million in revenue per year in each of our real estate businesses.In fact, this year it looks like my business will finish up around 325 transactions even though the market is down from 1,583 home sales in 2010 to around 1,300 for 2011.
this point) is (pacing at If you are doing the math in your head that is about 12.5% marketshare..
(pacing at this point) If you are doing the math in your head that is about 12.5% marketshare.
my team is That means that is involved in one out of every eight homes that are sold in my market!So, NOW do you want to know the secret?Over the last few years Mike and I have had to make dramatic changes in how we do business..
That means that my team is involved in one out of every eight homes that are sold in my market!So, NOW do you want to know the secret?Over the last few years Mike and I have had to make dramatic changes in how we do business.
you is As know, buyer’s are buying and sellers aren’t realistic..
As you know, buyer’s are buying and sellers aren’t realistic.
your approach today, is So in every detail and in every situation has to be improved..
So your approach today, in every detail and in every situation has to be improved.
Your Business Like is Running a BusinessBusiness Principle #1: DifferentiationThe days of being one of the million plus average agents in the country with an average of five home sales per year are long gone..
Running Your Business Like a BusinessBusiness Principle #1: DifferentiationThe days of being one of the million plus average agents in the country with an average of five home sales per year are long gone.
This year is at our conference we released the ultimate in differentiation for real estate agents..
This year at our conference we released the ultimate in differentiation for real estate agents.
You is see, one of the things that Mike and I have been able to leverage is our “celebrity expert” status in our markets..
You see, one of the things that Mike and I have been able to leverage is our “celebrity expert” status in our markets.
we, is When or anyone on our team, talks with a buyer or seller we are positioned as an expert advisor..
When we, or anyone on our team, talks with a buyer or seller we are positioned as an expert advisor.
We is do that with our pre-marketing materials and presentations.The biggest challenge if your business in 2012 is convincing buyers and sellers that you are an expert and they should price where you say to price or make a great offer because the house is a great buy instead of making a ridiculous offer or worse, not making an offer at all.This year Mike and I worked endless hours preparing for the launch of The National Association of Expert Advisors..
We do that with our pre-marketing materials and presentations.The biggest challenge if your business in 2012 is convincing buyers and sellers that you are an expert and they should price where you say to price or make a great offer because the house is a great buy instead of making a ridiculous offer or worse, not making an offer at all.This year Mike and I worked endless hours preparing for the launch of The National Association of Expert Advisors.
The benefit of this association, is previously only shared with members at our conference, is that we can leverage the association for all of to benefit..
The benefit of this association, previously only shared with members at our conference, is that we can leverage the association for all of to benefit.
we is For example, if create a proven system to sell your home for up to 18% more money than the methods of traditional real estate agents, we can create these materials once and you can literally swipe and deploy them as a member.We basically made all our years of hard work easy for you to immediately and nearly instantly copy and deploy without having to change or rebuild everything..
For example, if we create a proven system to sell your home for up to 18% more money than the methods of traditional real estate agents, we can create these materials once and you can literally swipe and deploy them as a member.We basically made all our years of hard work easy for you to immediately and nearly instantly copy and deploy without having to change or rebuild everything.
There is will be more to come on this in January..
There will be more to come on this in January.
You is can get a sneak peak of what all is coming from the Exponential Growth Summit DVD’s.Business Principle #2: Executing StrategicallyOne thing that Jay Abraham taught us is “If you change your strategy, you change your result”So there are four key questions you should answer before you set your priorities.1..
You can get a sneak peak of what all is coming from the Exponential Growth Summit DVD’s.Business Principle #2: Executing StrategicallyOne thing that Jay Abraham taught us is “If you change your strategy, you change your result”So there are four key questions you should answer before you set your priorities.1.
implement?2. is What will be the easiest to.
What will be the easiest to implement?2.
the lowest cost is What will be to implement?3..
What will be the lowest cost to implement?3.
the highest return is What will be on investment?4..
What will be the highest return on investment?4.
you is When will receive the revenue from this new system or effort?When you sit down and do your strategic plan for 2012 you have to run all your potential priorities through these questions……it’s the shortcut to success.If you don’t have a clear understanding of what your priorities are to grow your business Mike broke down exactly how we do our quarterly and yearly strategic plan at the Exponential Growth Summit..
When will you receive the revenue from this new system or effort?When you sit down and do your strategic plan for 2012 you have to run all your potential priorities through these questions……it’s the shortcut to success.If you don’t have a clear understanding of what your priorities are to grow your business Mike broke down exactly how we do our quarterly and yearly strategic plan at the Exponential Growth Summit.
You is can get a copy of that presentation and the a download of the strategic plan on the DVD’s.Business Principle #3: Conversion, Conversion, ConversionIt’s no secret..
You can get a copy of that presentation and the a download of the strategic plan on the DVD’s.Business Principle #3: Conversion, Conversion, ConversionIt’s no secret.
The cost is to generate a lead is going up and the percentage of those leads that convert into sales are going down..
The cost to generate a lead is going up and the percentage of those leads that convert into sales are going down.
fact, is In a recent study showed that 3.5% conversion from leads to sales is about the best you can expect..
In fact, a recent study showed that 3.5% conversion from leads to sales is about the best you can expect.
it!Today is Well that just won’t cut your buyers are not getting qualified, the ones that are getting qualified are scared to buy, and the ones that do buy want to make ridiculous offers on every house before they finally get a home bought.Am I right?So the key to converting more of your buyers is educating them on the front end..
Well that just won’t cut it!Today your buyers are not getting qualified, the ones that are getting qualified are scared to buy, and the ones that do buy want to make ridiculous offers on every house before they finally get a home bought.Am I right?So the key to converting more of your buyers is educating them on the front end.
differentiation) is (along with We brought in one of the countries top experts, Brent Gove, who shared multiple strategies on how to convert more of these buyers along with some great systems you can put in place to generate “ready to act” buyers that will value your expertise and not waste your time.The same goes for woking with sellers. Let me guess. When you meet with a seller they think their home is worth more than it is, they price it to high, and then blame you when it doesn’t sell.The secret with sellers is all in the process..
(along with differentiation) We brought in one of the countries top experts, Brent Gove, who shared multiple strategies on how to convert more of these buyers along with some great systems you can put in place to generate “ready to act” buyers that will value your expertise and not waste your time.The same goes for woking with sellers. Let me guess. When you meet with a seller they think their home is worth more than it is, they price it to high, and then blame you when it doesn’t sell.The secret with sellers is all in the process.
You is have to get critical information about their wants and needs up front, instantly connect with them and become their best friend, position yourself as an expert advisor with the use of market data, and they match your presentation to what their goals are with moving.This topic was a huge focus at the Exponential Growth Summit this year..
You have to get critical information about their wants and needs up front, instantly connect with them and become their best friend, position yourself as an expert advisor with the use of market data, and they match your presentation to what their goals are with moving.This topic was a huge focus at the Exponential Growth Summit this year.
fact, is In we had, real estate expert Steve Harney, Brent Gove, and your truly breaking down conversion with buyers and sellers in three training sessions..
In fact, we had, real estate expert Steve Harney, Brent Gove, and your truly breaking down conversion with buyers and sellers in three training sessions.
you is If haven’t mastered the art of conversion then you need to watch these sessions and apply the lessons and systems into your business immediately.Business Principle #4: Shifting from Transactional to RelationshipThis has been the saving grace for our business over the last few years..
If you haven’t mastered the art of conversion then you need to watch these sessions and apply the lessons and systems into your business immediately.Business Principle #4: Shifting from Transactional to RelationshipThis has been the saving grace for our business over the last few years.
The new business is now costs more to acquire..
The new business now costs more to acquire.
we is Sure have perfected some marketing to generate more new business, but the low hanging fruit is the people who already know like and trust you..
Sure we have perfected some marketing to generate more new business, but the low hanging fruit is the people who already know like and trust you.
Right?We is have been developing a software to manage the lifetime value of our business and what we discovered was that the cost to generate a referral or repeat client is significantly lower than the cost to acquire a new client..
Right?We have been developing a software to manage the lifetime value of our business and what we discovered was that the cost to generate a referral or repeat client is significantly lower than the cost to acquire a new client.
You is have to have systems in place to consistently communicate with your past clients in a way that adds value both personally and professionally.You then have to track which clients are sending you referrals and reward them with items of personal value..
You have to have systems in place to consistently communicate with your past clients in a way that adds value both personally and professionally.You then have to track which clients are sending you referrals and reward them with items of personal value.
YOU is So that means just because are a Texas Longhorn fan that doesn’t mean that everyone in your database will appreciate their schedule being sent to them.We broke down the new database and how we are using it to dramatically impact our bottom line at the summit and if you have not shifted your focus to lifetime value you can see that presentation here..
So that means just because YOU are a Texas Longhorn fan that doesn’t mean that everyone in your database will appreciate their schedule being sent to them.We broke down the new database and how we are using it to dramatically impact our bottom line at the summit and if you have not shifted your focus to lifetime value you can see that presentation here.