Question and Answer

What is The Copywriter's Cheat Sheet :Over 300 pages?

The Copywriter's Cheat Sheet :Over 300 pages is Archive: of advanced copywriting secrets and rare swipe file ads you can't easily find anywhere else.Table of ContentsForward By Michael Senoff1..

How does The Copywriter's Cheat Sheet :Over 300 pages Archive:?

Archive: The Copywriter's Cheat Sheet :Over 300 pages of advanced copywriting secrets and rare swipe file ads you can't easily find anywhere else.Table of ContentsForward By Michael Senoff1.

What is People?

People is How To Make Salivate Over Even Deadly Boring And Completely “Ordinary” Products And Services2..

How does People Make?

How To Make People Salivate Over Even Deadly Boring And Completely “Ordinary” Products And Services2.

What is Video Games?

Video Games is How To Use To Eliminate "Writers Block" Forever3..

How does Video Games Use?

How To Use Video Games To Eliminate "Writers Block" Forever3.

What is Movie?

Movie is How Watching A Certain Kind Of Can Triple The Response Of Your Next Marketing Promotion4..

How does Movie Watching?

How Watching A Certain Kind Of Movie Can Triple The Response Of Your Next Marketing Promotion4.

What is The Incredible Copywriting Secret?

The Incredible Copywriting Secret is Of A 480-Pound Woman Who Died While Being Surgically Removed From Her Couch5..

How does The Incredible Copywriting Secret Died?

The Incredible Copywriting Secret Of A 480-Pound Woman Who Died While Being Surgically Removed From Her Couch5.

What is The Response Of?

The Response Of is How To Seriously Crank Up Your Advertising...By Studying Your Family Tree6..

How does The Response Of Seriously Crank?

How To Seriously Crank Up The Response Of Your Advertising...By Studying Your Family Tree6.

What is Astonishing Advertising Secret?

Astonishing Advertising Secret is Used By Mother Theresa And P.T. Barnum...Forces Even The Coldest, Most Sales-Resistant Prospects On The Planet To Eagerly Buy From You7..

How does Astonishing Advertising Secret Used?

Astonishing Advertising Secret Used By Mother Theresa And P.T. Barnum...Forces Even The Coldest, Most Sales-Resistant Prospects On The Planet To Eagerly Buy From You7.

What is The Million Dollar?

The Million Dollar is Copywriting Secret Discovered In Ancient Religious Texts8..

How does The Million Dollar Copywriting?

The Million Dollar Copywriting Secret Discovered In Ancient Religious Texts8.

What is Amazing Copywriting Secret?

Amazing Copywriting Secret is Found In Old Batman Comic Dramatically Boosts The Readership Of Your Ads9..

How does Amazing Copywriting Secret Found?

Amazing Copywriting Secret Found In Old Batman Comic Dramatically Boosts The Readership Of Your Ads9.

What is Known Copywriting Trick?

Known Copywriting Trick is Little- Makes Even Your Most Outrageous Claims 100% Believable10..

How does Known Copywriting Trick Makes Even?

Little-Known Copywriting Trick Makes Even Your Most Outrageous Claims 100% Believable10.

What is A Bundle Of Money?

A Bundle Of Money is How To Make Using Your Competitor's Customer Testimonials...In Your Advertising11..

How does A Bundle Of Money Make?

How To Make A Bundle Of Money Using Your Competitor's Customer Testimonials...In Your Advertising11.

What is The "Binder" Secret Of A Multi-Millionaire Lawyer?

The "Binder" Secret Of A Multi-Millionaire Lawyer is Who Stubbornly Refuses To Advertise12..

How does The "Binder" Secret Of A Multi-Millionaire Lawyer Stubbornly Refuses?

The "Binder" Secret Of A Multi-Millionaire Lawyer Who Stubbornly Refuses To Advertise12.

What is Instant Trust?

Instant Trust is How To Gain From Your Readers With Just A Few Simple Sentences...Even In Hyper-Competitive Markets Where Nobody Knows About You Or Your Product13..

How does Instant Trust Gain?

How To Gain Instant Trust From Your Readers With Just A Few Simple Sentences...Even In Hyper-Competitive Markets Where Nobody Knows About You Or Your Product13.

What is Business...Without?

Business...Without is How To Protect Yourself From Being Screwed Over In Needing A Contract Or Lawyer14..

How does Business...Without Protect?

How To Protect Yourself From Being Screwed Over In Business...Without Needing A Contract Or Lawyer14.

What is Dirt-Cheap Marketing Secret?

Dirt-Cheap Marketing Secret is Fast, Gives You Automatic Credibility - Even With Your Most Skeptical Customers And Prospects15..

How does Dirt-Cheap Marketing Secret Gives?

Fast, Dirt-Cheap Marketing Secret Gives You Automatic Credibility - Even With Your Most Skeptical Customers And Prospects15.

What is A "Fool-Proof" Way?

A "Fool-Proof" Way is Of Finding Out What People Secretly (And Desperately) Want You To Sell To Them16..

How does A "Fool-Proof" Way Finding Out?

A "Fool-Proof" Way Of Finding Out What People Secretly (And Desperately) Want You To Sell To Them16.

What is Secret?

Secret is Copywriting Revealed By "Boogey Man" Novelist Skyrockets The Response Of Almost Any Ad You Run17..

How does Secret Copywriting?

Copywriting Secret Revealed By "Boogey Man" Novelist Skyrockets The Response Of Almost Any Ad You Run17.

What is Tree Huggers And Hippies?

Tree Huggers And Hippies is How Listening To Can Make Your Advertising So Hot - And So Profitable - You'll Hardly Believe It18..

How does Tree Huggers And Hippies Listening?

How Listening To Tree Huggers And Hippies Can Make Your Advertising So Hot - And So Profitable - You'll Hardly Believe It18.

What is Bad Writing And Lots Of Typos?

Bad Writing And Lots Of Typos is Why Can Actually Make You More Sales19..

How does Bad Writing And Lots Of Typos Can Actually Make?

Why Bad Writing And Lots Of Typos Can Actually Make You More Sales19.

What is A Kung Fu Master In Florida?

A Kung Fu Master In Florida is How Rakes In Tens Of Millions Every Year...By Breaking This Famous Direct Marketing Rule20..

How does A Kung Fu Master In Florida Rakes?

How A Kung Fu Master In Florida Rakes In Tens Of Millions Every Year...By Breaking This Famous Direct Marketing Rule20.

What is Your Limp,?

Your Limp, is How To Make Even "Plain Vanilla" Bullet Points Impossible To Ignore21..

How does Your Limp, Make Even?

How To Make Even Your Limp, "Plain Vanilla" Bullet Points Impossible To Ignore21.

What is Photographs?

Photographs is How To Use To Instantly Increase The Response Of Your Ads22..

How does Photographs Use?

How To Use Photographs To Instantly Increase The Response Of Your Ads22.

What is Triple?

Triple is How To The Response Of Your Advertising...By Trying To Convince People Not To Buy From You23..

How does Triple Trying?

How To Triple The Response Of Your Advertising...By Trying To Convince People Not To Buy From You23.

What is Inexpensive Advertising?

Inexpensive Advertising is How To Create That's Simple, Fast And Will Keep Making You Money...Even After You Stop Using It24..

How does Inexpensive Advertising Create?

How To Create Inexpensive Advertising That's Simple, Fast And Will Keep Making You Money...Even After You Stop Using It24.

What is Your Prospects And Customers?

Your Prospects And Customers is How To Get Almost All Of To Click On Your Email Links25..

How does Your Prospects And Customers Get Almost?

How To Get Almost All Of Your Prospects And Customers To Click On Your Email Links25.

What is The Size Of A Man's Butt?

The Size Of A Man's Butt is How Relates To His IQ27..

How does The Size Of A Man's Butt Relates?

How The Size Of A Man's Butt Relates To His IQ27.

What is Master?

Master is Copywriting And Former Mentor Of John Carlton Documents Over 100 Authentic Cases Of People Being Raised From The Dead28..

How does Master Copywriting?

Copywriting Master And Former Mentor Of John Carlton Documents Over 100 Authentic Cases Of People Being Raised From The Dead28.

What is Transition?

Transition is How To Use Sentences To Make Your Copy 1,000 Times Better29..

How does Transition Use?

How To Use Transition Sentences To Make Your Copy 1,000 Times Better29.

What is Your Swipe File?

Your Swipe File is Why Will Cripple Your Sales...If You Don't Know This30..

How does Your Swipe File Will Cripple?

Why Your Swipe File Will Cripple Your Sales...If You Don't Know This30.

What is People?

People is How To Get To Lean In And Anxiously Read Your Sales Pitch...Almost 100% Of The Time31..

How does People Get?

How To Get People To Lean In And Anxiously Read Your Sales Pitch...Almost 100% Of The Time31.

What is People?

People is How To Get To Lean In And Anxiously Read Your Sales Pitches32..

How does People Get?

How To Get People To Lean In And Anxiously Read Your Sales Pitches32.

What is Politicians?

Politicians is How Crooked Screw You Out Of All Your Money...And You Can Honestly And Ethically Use Their Tactics In Your Ads33..

How does Politicians Crooked?

How Crooked Politicians Screw You Out Of All Your Money...And You Can Honestly And Ethically Use Their Tactics In Your Ads33.

What is A Booger?

A Booger is A Day Keeps The Doctor Away?35..

How does A Booger Keeps?

A Booger A Day Keeps The Doctor Away?35.

What is You're?

You're is Why In Deep Dog Poop If You Rely Exclusively On The Internet To Market Your Business36..

How does You're Rely Exclusively?

Why You're In Deep Dog Poop If You Rely Exclusively On The Internet To Market Your Business36.

What is The "One-Two Punch" Strategy?

The "One-Two Punch" Strategy is Used By A Copywriting Heavyweight37..

How does The "One-Two Punch" Strategy Used?

The "One-Two Punch" Strategy Used By A Copywriting Heavyweight37.

What is Secret?

Secret is Copywriting Used Centuries Ago By Socrates Works Even Better Today38..

How does Secret Copywriting?

Copywriting Secret Used Centuries Ago By Socrates Works Even Better Today38.

What is Every John Carlton Golf Ad?

Every John Carlton Golf Ad is Where To Get (Almost) Ever Written - FREE39..

How does Every John Carlton Golf Ad Get (Almost)?

Where To Get (Almost) Every John Carlton Golf Ad Ever Written - FREE39.

What is Your Ad's Nakedness:?

Your Ad's Nakedness: is Uncovering An Important Copywriting Lesson Straight Out Of The Holy Bible40..

How does Your Ad's Nakedness: Uncovering?

Uncovering Your Ad's Nakedness: An Important Copywriting Lesson Straight Out Of The Holy Bible40.

What is A Classic?

A Classic is Copywriting "Blunder" That Makes Your Glowing Testimonials Work Against You42..

How does A Classic Copywriting?

A Classic Copywriting "Blunder" That Makes Your Glowing Testimonials Work Against You42.

What is A Million-Dollar Lesson?

A Million-Dollar Lesson is About Using Personality In Your Advertising43..

How does A Million-Dollar Lesson Using?

A Million-Dollar Lesson About Using Personality In Your Advertising43.

What is Your Email?

Your Email is How To Practically Guarantee All Of Pitches Make A Profit44..

How does Your Email Practically Guarantee?

How To Practically Guarantee All Of Your Email Pitches Make A Profit44.

What is Simple Way?

Simple Way is Extremely To Beef Up The Power Of Your Bullet Points45..

How does Simple Way Beef Up?

Extremely Simple Way To Beef Up The Power Of Your Bullet Points45.

What is The Secret?

The Secret is To Having Three Wives46..

How does The Secret Having?

The Secret To Having Three Wives46.

What is The Headlines?

The Headlines is How To Read And Study On Every Magazine Cover In The World...Without Having To Pay One Single Penny, Leave Your House Or Even Get Up From Your Chair47..

How does The Headlines Read?

How To Read And Study The Headlines On Every Magazine Cover In The World...Without Having To Pay One Single Penny, Leave Your House Or Even Get Up From Your Chair47.

What is A Rare Look?

A Rare Look is At An Old Direct Mail Piece That Raked In Millions48..

How does A Rare Look Raked?

A Rare Look At An Old Direct Mail Piece That Raked In Millions48.

What is The Amazing Copywriting Secret?

The Amazing Copywriting Secret is That Can Also Help You Get A Second Date49..

How does The Amazing Copywriting Secret Can Also Help?

The Amazing Copywriting Secret That Can Also Help You Get A Second Date49.

What is Profile Of A Marketing Genius Nobody?

Profile Of A Marketing Genius Nobody is Ever Seems To Talk About50..

How does Profile Of A Marketing Genius Nobody Ever Seems?

Profile Of A Marketing Genius Nobody Ever Seems To Talk About50.

What is Dorky Ad?

Dorky Ad is A Truly Written By A Certified Marketing M****52..

How does Dorky Ad Written?

A Truly Dorky Ad Written By A Certified Marketing M****52.

What is Sexy Women?

Sexy Women is Why So Many Hot, End Up With Idiotic, Abusive Dorks53..

How does Sexy Women End Up?

Why So Many Hot, Sexy Women End Up With Idiotic, Abusive Dorks53.

What is Your Advertising 1000%?

Your Advertising 1000% is How To Make Stronger...Simply By Rearranging The Order Of Your Testimonials54..

How does Your Advertising 1000% Make?

How To Make Your Advertising 1000% Stronger...Simply By Rearranging The Order Of Your Testimonials54.

What is Breakthrough Headline Tactics?

Breakthrough Headline Tactics is Of One Of The Most Visited Sites On The Entire Internet55..

How does Breakthrough Headline Tactics Visited?

Breakthrough Headline Tactics Of One Of The Most Visited Sites On The Entire Internet55.

What is Your?

Your is How To Give Even Most Skeptical Prospects That Little 'Nudge' Over The Fence And Buy From You56..

How does Your Give Even?

How To Give Even Your Most Skeptical Prospects That Little 'Nudge' Over The Fence And Buy From You56.

What is Free Way?

Free Way is The Totally To Improve Your Sales Letters By Up To 1000%57..

How does Free Way Improve?

The Totally Free Way To Improve Your Sales Letters By Up To 1000%57.

What is The Pure Magic?

The Pure Magic is Of Using "Precaution" Copy In Your Advertising58..

How does The Pure Magic Using?

The Pure Magic Of Using "Precaution" Copy In Your Advertising58.

What is "Zig-Zag Marketing"?

"Zig-Zag Marketing" is How To Use To Spank And Humiliate Even Your Savviest Competitors59..

How does "Zig-Zag Marketing" Use?

How To Use "Zig-Zag Marketing" To Spank And Humiliate Even Your Savviest Competitors59.

What is The 30-Minute Copywriting Secret Turns?

The 30-Minute Copywriting Secret Turns is Your Love-Life Around OvernightThe Copywriter's Cheat Sheet - Part 2 :More copywriting secrets guaranteed to put money in your pocket fast - No matter who you are or what you sellTable of Contents1..

How does The 30-Minute Copywriting Secret Turns copywriting?

The 30-Minute Copywriting Secret Turns Your Love-Life Around OvernightThe Copywriter's Cheat Sheet - Part 2 :More copywriting secrets guaranteed to put money in your pocket fast - No matter who you are or what you sellTable of Contents1.

What is Sucky Ad Copy?

Sucky Ad Copy is How To Make Even Virtually Unbeatable2..

How does Sucky Ad Copy Make?

How To Make Even Sucky Ad Copy Virtually Unbeatable2.

What is Anxiety And Procrastination?

Anxiety And Procrastination is How To Eliminate When Starting A Copywriting Project3..

How does Anxiety And Procrastination Eliminate?

How To Eliminate Anxiety And Procrastination When Starting A Copywriting Project3.

What is Squeeze More Money?

Squeeze More Money is From Your Ads Without Changing Even One Word Of Your Copy4..

How does Squeeze More Money Changing?

Squeeze More Money From Your Ads Without Changing Even One Word Of Your Copy4.

What is Customers?

Customers is How To Quickly And Easily Turn Pissed Off Into Happy Buyers5..

How does Customers Easily Turn?

How To Quickly And Easily Turn Pissed Off Customers Into Happy Buyers5.

What is This "Innocent"?

This "Innocent" is Copywriting Mistake Is Almost Guaranteed To Make You Look Like Either A Flake Or A Liar6..

How does This "Innocent" Copywriting?

This "Innocent" Copywriting Mistake Is Almost Guaranteed To Make You Look Like Either A Flake Or A Liar6.

What is Triple?

Triple is Your Response By Being A Downer7..

How does Triple Being?

Triple Your Response By Being A Downer7.

What is “Outfox”?

“Outfox” is How To Your Competition8. How To Discover Your Customers' “Hidden” Fears And Desires9..

How does “Outfox” Discover?

How To “Outfox” Your Competition8. How To Discover Your Customers' “Hidden” Fears And Desires9.

What is Your Competition's Product?

Your Competition's Product is How To Use Or Service To Sell Your Product Or Service10..

How does Your Competition's Product Use?

How To Use Your Competition's Product Or Service To Sell Your Product Or Service10.

What is Buyers?

Buyers is How To Turn Non- Into Buyers11..

How does Buyers Turn Non-?

How To Turn Non-Buyers Into Buyers11.

What is Your Ads Easy?

Your Ads Easy is How To Make For Your Readers To Chew, Swallow And Digest12..

How does Your Ads Easy Make?

How To Make Your Ads Easy For Your Readers To Chew, Swallow And Digest12.

What is Legal Copywriting Secret?

Legal Copywriting Secret is Barely Gets People Flocking To Your Ads And Sales Letters In Droves13..

How does Legal Copywriting Secret Gets?

Barely Legal Copywriting Secret Gets People Flocking To Your Ads And Sales Letters In Droves13.

What is Dust" Case?

Dust" Case is How To Make "Dry As Studies 100% Fascinating And Interesting14..

How does Dust" Case Make?

How To Make "Dry As Dust" Case Studies 100% Fascinating And Interesting14.

What is The Newspaper?

The Newspaper is How To Make Your Unofficial “Sales Assistant”15..

How does The Newspaper Make?

How To Make The Newspaper Your Unofficial “Sales Assistant”15.

What is The Pulling Power Of?

The Pulling Power Of is How To Dramatically Increase Your Premiums And Free Bonuses In Your Ads16..

How does The Pulling Power Of Dramatically Increase?

How To Dramatically Increase The Pulling Power Of Your Premiums And Free Bonuses In Your Ads16.

What is 100-Year-Old?

100-Year-Old is Copywriting Secret Makes All The Claims In Your Marketing Ten Times More Believable17..

How does 100-Year-Old Copywriting?

100-Year-Old Copywriting Secret Makes All The Claims In Your Marketing Ten Times More Believable17.

What is You?

You is How To Make Sure Never Sound Like An Obnoxious Braggart In Your Ads18..

How does You Make Sure?

How To Make Sure You Never Sound Like An Obnoxious Braggart In Your Ads18.

What is Offers”?

Offers” is Why “Can't Refuse Hurt Response19. Another Copywriting “Rule” Bites The Dust20..

How does Offers” “Can't Refuse?

Why “Can't Refuse Offers” Hurt Response19. Another Copywriting “Rule” Bites The Dust20.

What is A Stupid Copywriting Mistake?

A Stupid Copywriting Mistake is How Killed An Otherwise Perfect Marketing Piece21..

How does A Stupid Copywriting Mistake Killed?

How A Stupid Copywriting Mistake Killed An Otherwise Perfect Marketing Piece21.

What is Sampling?

Sampling is Why Is A Waste Of Time...And The Simple Thing You Should Do Instead22..

How does Sampling Is?

Why Sampling Is A Waste Of Time...And The Simple Thing You Should Do Instead22.

What is New Life?

New Life is How To Breathe Into Dying Sales Letters23..

How does New Life Breathe?

How To Breathe New Life Into Dying Sales Letters23.

What is Your Ads24.?

Your Ads24. is How To Make More Money...By Hiding.

How does Your Ads24. Make More Money...By Hiding?

How To Make More Money...By Hiding Your Ads24.

What is The Trust?

The Trust is How To Instantly Gain Of All Your Customers25..

How does The Trust Instantly Gain?

How To Instantly Gain The Trust Of All Your Customers25.

What is Headlines Under Pressure26.?

Headlines Under Pressure26. is How To Create Money-Making.

How does Headlines Under Pressure26. Create?

How To Create Money-Making Headlines Under Pressure26.

What is Your Marketing Promotions “Skeptic-Proof”27.?

Your Marketing Promotions “Skeptic-Proof”27. is How To Make.

How does Your Marketing Promotions “Skeptic-Proof”27. Make?

How To Make Your Marketing Promotions “Skeptic-Proof”27.

What is Simple Copywriting Secret?

Simple Copywriting Secret is The Childishly That Drives Up Response Almost Overnight28..

How does Simple Copywriting Secret Drives?

The Childishly Simple Copywriting Secret That Drives Up Response Almost Overnight28.

What is A Simple Copywriting Tip?

A Simple Copywriting Tip is That Makes Most Marketing Problems Instantly Evaporate29..

How does A Simple Copywriting Tip Makes?

A Simple Copywriting Tip That Makes Most Marketing Problems Instantly Evaporate29.

What is An Ordinary Stereo?

An Ordinary Stereo is How To Use To Drive Your Ad Response Through The Roof30..

How does An Ordinary Stereo Use?

How To Use An Ordinary Stereo To Drive Your Ad Response Through The Roof30.

What is “Number One”?

“Number One” is How To Be In Your Market...Without Even Having The Best Product Or Service31..

How does “Number One” Be?

How To Be “Number One” In Your Market...Without Even Having The Best Product Or Service31.

What is Price Irrelevant32.?

Price Irrelevant32. is How To Make.

How does Price Irrelevant32. Make?

How To Make Price Irrelevant32.

What is Incredible Copywriting Secret?

Incredible Copywriting Secret is Used By Cults And Marketing Gurus Multiplies Your Response Overnight33..

How does Incredible Copywriting Secret Used?

Incredible Copywriting Secret Used By Cults And Marketing Gurus Multiplies Your Response Overnight33.

What is Crazy Promises And Claims?

Crazy Promises And Claims is How To Make In Your Marketing Totally Believable34..

How does Crazy Promises And Claims Make?

How To Make Crazy Promises And Claims In Your Marketing Totally Believable34.

What is Secret?

Secret is Copy Editing Makes Your Marketing Promotions Irresistible To Read35..

How does Secret Copy Editing?

Copy Editing Secret Makes Your Marketing Promotions Irresistible To Read35.

What is Dull Guarantees?

Dull Guarantees is How To Make Exciting And Dramatic36..

How does Dull Guarantees Make?

How To Make Dull Guarantees Exciting And Dramatic36.

What is All Hesitation?

All Hesitation is How To Instantly Remove Any And About Buying From You37..

How does All Hesitation Instantly Remove?

How To Instantly Remove Any And All Hesitation About Buying From You37.

What is People?

People is How To Mentally And Emotionally Glue To Your Ads38..

How does People Emotionally Glue?

How To Mentally And Emotionally Glue People To Your Ads38.

What is You?

You is Why Shouldn't Always Use Testimonials In Your Ads41..

How does You Shouldn't Always Use?

Why You Shouldn't Always Use Testimonials In Your Ads41.

What is Rare Copywriting Secret?

Rare Copywriting Secret is (Used Only A Few Times In History) Leaves Everyone Riding Your Coattails43..

How does Rare Copywriting Secret (Used Only?

Rare Copywriting Secret (Used Only A Few Times In History) Leaves Everyone Riding Your Coattails43.

What is Secret?

Secret is Copywriting Used By Famous Trial Lawyer Lets Even "Amateur" Copywriters Beat Seasoned Pros44..

How does Secret Copywriting?

Copywriting Secret Used By Famous Trial Lawyer Lets Even "Amateur" Copywriters Beat Seasoned Pros44.

What is Your Ad?

Your Ad is How To Make Stick Out Like A Sore Thumb In Noisy, Over-Crowded Markets45..

How does Your Ad Make?

How To Make Your Ad Stick Out Like A Sore Thumb In Noisy, Over-Crowded Markets45.

What is People?

People is How To Get To Look For Reasons To Buy From You46..

How does People Get?

How To Get People To Look For Reasons To Buy From You46.

What is Ads?

Ads is Why Writing In Your Doctor's Office Can Give You An Incredible Edge Over Your Competition47..

How does Ads Writing?

Why Writing Ads In Your Doctor's Office Can Give You An Incredible Edge Over Your Competition47.

What is "Long Copy?

"Long Copy is Versus Short Copy" Mystery Finally Solved48..

How does "Long Copy Finally Solved48.?

"Long Copy Versus Short Copy" Mystery Finally Solved48.

What is Great Copy...Without?

Great Copy...Without is How To Write Having To Be A Great “Copywriter”.

How does Great Copy...Without Write?

How To Write Great Copy...Without Having To Be A Great “Copywriter”