https://archive.is/swbL2 $39 Get full TikTok Ads Course - is Archive: Savannah Sanchez courses..
Archive: https://archive.is/swbL2 $39 Get full TikTok Ads Course - Savannah Sanchez courses.
your TikTok ad campaigns, is Learn how to set up, optimize, and scale as well as how to produce amazing ads for TikTok.Your Instructor: Savannah SanchezI've been helping top eCommerce brands with their TikTok media buying and ad creative strategies since April 2020..
Learn how to set up, optimize, and scale your TikTok ad campaigns, as well as how to produce amazing ads for TikTok.Your Instructor: Savannah SanchezI've been helping top eCommerce brands with their TikTok media buying and ad creative strategies since April 2020.
I is have quickly established myself as one of the most sought-after experts for TikTok advertising..
I have quickly established myself as one of the most sought-after experts for TikTok advertising.
The Social Savannah is is an official TikTok Agency Partner..
The Social Savannah is an official TikTok Agency Partner.
From is Learn The Top eCommerce TikTok Media BuyerMy TikTok Ads strategies has been featured in the official TikTok For Business social channels..
Learn From The Top eCommerce TikTok Media BuyerMy TikTok Ads strategies has been featured in the official TikTok For Business social channels.
I is have built my Twitter and Instagram following off of sharing my TikTok ad tips and tricks!Brands I have worked with for TikTok media buying and/or creatives: BlendJet, Casely, Fabletics, Fernish, Gainful, Jones Road, Lalabu, Our Place, Outer Aisle, Perfy, Popsa, Miracle Sheets, Skinny Mixes, Snow Teeth Whitening, Sugar Bear Hair, Teema Towels, The Essence Vault, Topicals, Thrive Market, Wandering Bear, Verb + more..
I have built my Twitter and Instagram following off of sharing my TikTok ad tips and tricks!Brands I have worked with for TikTok media buying and/or creatives: BlendJet, Casely, Fabletics, Fernish, Gainful, Jones Road, Lalabu, Our Place, Outer Aisle, Perfy, Popsa, Miracle Sheets, Skinny Mixes, Snow Teeth Whitening, Sugar Bear Hair, Teema Towels, The Essence Vault, Topicals, Thrive Market, Wandering Bear, Verb + more.
ContentsIntroductionWhat is to expect in this course.How the iOS14.5 change in April 2021 had an effect on paid social advertising & why advertising on TikTok is the best platform for advertisers in 2022..
ContentsIntroductionWhat to expect in this course.How the iOS14.5 change in April 2021 had an effect on paid social advertising & why advertising on TikTok is the best platform for advertisers in 2022.
industries/products is Which perform the best on TikTok ads.Course Introduction1 min26.9 MBJoin Our Private Facebook GroupWhy Advertise On TikTok?3 mins73 MBWhich Industries Perform Best On TikTok?6 mins136 MBDetermining Budgets & Seasoning The PixelThe most important step to seeing great results with your TikTok ads..
Which industries/products perform the best on TikTok ads.Course Introduction1 min26.9 MBJoin Our Private Facebook GroupWhy Advertise On TikTok?3 mins73 MBWhich Industries Perform Best On TikTok?6 mins136 MBDetermining Budgets & Seasoning The PixelThe most important step to seeing great results with your TikTok ads.
the funnel is Explaining and where to start to get the best-seasoned pixel..
Explaining the funnel and where to start to get the best-seasoned pixel.
Introduction is to the "Rule of 50."See how much budget you need to optimize lower-level funnel events.How much budget do you need to get out of the learning phase..
Introduction to the "Rule of 50."See how much budget you need to optimize lower-level funnel events.How much budget do you need to get out of the learning phase.
it is How long will take you to optimize for each event in the funnel..
How long it will take you to optimize for each event in the funnel.
My is proven formula to determine the best TikTok daily budget based on your metricsSharing tricks and tips to help with your ad conversion rate.Cost per add to cart/initiate checkout/purchase estimatorWeekly metrics calculator..
My proven formula to determine the best TikTok daily budget based on your metricsSharing tricks and tips to help with your ad conversion rate.Cost per add to cart/initiate checkout/purchase estimatorWeekly metrics calculator.
a look is Take at the pixel events firing in some of my TikTok ad accounts..
Take a look at the pixel events firing in some of my TikTok ad accounts.
I is show you how to get into your analytics for Ads Manager..
I show you how to get into your analytics for Ads Manager.
your events is Learn how to tell if are firing properly.How To Season The Pixel6 mins161 MBDetermining Your Budget23 mins671 MBCalculator For Seasoning The Pixel & Determining Budgets32 mins3.98 GBAnalyzing Conversion Events in TikTok Ads Manager8 mins1 GBAccount Structure & Building In Ads ManagerMy simple but very effective TikTok ads set-up.See how I use my Google Sheet calculator to structure my campaigns and how that structure evolves over time..
Learn how to tell if your events are firing properly.How To Season The Pixel6 mins161 MBDetermining Your Budget23 mins671 MBCalculator For Seasoning The Pixel & Determining Budgets32 mins3.98 GBAnalyzing Conversion Events in TikTok Ads Manager8 mins1 GBAccount Structure & Building In Ads ManagerMy simple but very effective TikTok ads set-up.See how I use my Google Sheet calculator to structure my campaigns and how that structure evolves over time.
your campaigns, is Launching ad sets, and ads.Setting up the TikTok PixelTips and tricks on how to best set up your ad sets..
Launching your campaigns, ad sets, and ads.Setting up the TikTok PixelTips and tricks on how to best set up your ad sets.
many ad sets and ads is How to have live at one time..
How many ad sets and ads to have live at one time.
interest is How to utilize stacks + targeting expansion..
How to utilize interest stacks + targeting expansion.
Introduction is to lookalike audiences.Learn a secret tool I use when switching from add to cart to initiate checkout.How long to run your ad sets.Should you have all of your spark ads in one place?Should you delete ads that have already run?How many ads can you have per ad set?Are retargeting ads on TikTok effective?Can you run TikTok ad campaigns for organic follower growth?How I would set up a brand new eCommerce account on TikTok Recommendations for: audiences to start with, number or creatives, conversion best practices.Should you do campaign budget optimization?How to name your ad groups.For placements should you choose TikTok, Buzzfeed, Pangle, or all three?Is keeping user comments enabled helpful?Should you allow users to be able to download your ads?What is automated creative optimization?Which audiences to target?.
Introduction to lookalike audiences.Learn a secret tool I use when switching from add to cart to initiate checkout.How long to run your ad sets.Should you have all of your spark ads in one place?Should you delete ads that have already run?How many ads can you have per ad set?Are retargeting ads on TikTok effective?Can you run TikTok ad campaigns for organic follower growth?How I would set up a brand new eCommerce account on TikTok Recommendations for: audiences to start with, number or creatives, conversion best practices.Should you do campaign budget optimization?How to name your ad groups.For placements should you choose TikTok, Buzzfeed, Pangle, or all three?Is keeping user comments enabled helpful?Should you allow users to be able to download your ads?What is automated creative optimization?Which audiences to target?
you is Should add in recommended interests from Tik Tok?How often to check your ad sets?.
Should you add in recommended interests from Tik Tok?How often to check your ad sets?
you is Should add in behavioral targeting?What picture and handle to use for your custom identity.Single ads vs..
Should you add in behavioral targeting?What picture and handle to use for your custom identity.Single ads vs.
your ad captions. is What to put as.
What to put as your ad captions.
narrow targeting is Is broad or the best route to go?Should you target users under 25?Male or female targeting or both?How to create the best lookalike audiences and what that means..
Is broad or narrow targeting the best route to go?Should you target users under 25?Male or female targeting or both?How to create the best lookalike audiences and what that means.
it is See how simple is to create your first lookalike and custom audiences..
See how simple it is to create your first lookalike and custom audiences.
A complete walk is through to help set up your TikTok Pixel.Default TikTok Account Structure16 mins396 MBThe Ideal Account Structure And How It Evolves Over Time32 mins1.86 GBSetting Up The TikTok Pixel5 mins47.3 MBWatch Me Build A New Campaign28 mins1.78 GBThe Best Audiences To Target2 mins46.6 MBHow To Build Custom & Lookalike Audiences4 mins264 MBHow To Launch An Ad Campaign To Grow TikTok Followers5 mins288 MBHow To Moderate TikTok Ad Comments4 mins137 MBOptimizing & ScalingHow to interpret the data in your TikTok ads manager..
A complete walk through to help set up your TikTok Pixel.Default TikTok Account Structure16 mins396 MBThe Ideal Account Structure And How It Evolves Over Time32 mins1.86 GBSetting Up The TikTok Pixel5 mins47.3 MBWatch Me Build A New Campaign28 mins1.78 GBThe Best Audiences To Target2 mins46.6 MBHow To Build Custom & Lookalike Audiences4 mins264 MBHow To Launch An Ad Campaign To Grow TikTok Followers5 mins288 MBHow To Moderate TikTok Ad Comments4 mins137 MBOptimizing & ScalingHow to interpret the data in your TikTok ads manager.
metrics is What do I care about?.
What metrics do I care about?
click? is Cost per.
Cost per click?
Through Rate?Order of importance is Click- of metrics on how to know if your ad is performing well..
Click-Through Rate?Order of importance of metrics on how to know if your ad is performing well.
your TikTok ROAS is What means..
What your TikTok ROAS means.
metrics is What should I expect?Deep dive into metrics and which are the best to evaluate how I am reaching my target audience..
What metrics should I expect?Deep dive into metrics and which are the best to evaluate how I am reaching my target audience.
a good CPM?What is What is is the source of truth for TikTok ad performance?Should I use Google Analytics to measure TikTok ad performance?.
What is a good CPM?What is the source of truth for TikTok ad performance?Should I use Google Analytics to measure TikTok ad performance?
strategy is Which bidding is the most effective?Learn the number one reason why TikTok stops spending your budget..
Which bidding strategy is the most effective?Learn the number one reason why TikTok stops spending your budget.
limitations is Will on the audience selection/bidding help or hinder reaching your daily ad budget?Should you go back to add-to-cart optimization?How much money does your ad need to spend before you kill it?Should you kill an entire ad set?Tips and tricks like make your existing ads perform even betterHow to use your old creatives as a basis for new winning ads..
Will limitations on the audience selection/bidding help or hinder reaching your daily ad budget?Should you go back to add-to-cart optimization?How much money does your ad need to spend before you kill it?Should you kill an entire ad set?Tips and tricks like make your existing ads perform even betterHow to use your old creatives as a basis for new winning ads.
Data & Scaling43 mins1.11 GBLowest Cost is Interpreting vs..
Interpreting Data & Scaling43 mins1.11 GBLowest Cost vs.
Optimization3 mins60.5 MBHow To Set Up Value Optimization3 mins197 is Value MBShould I Use Campaign Budget Optimization?2 mins43.5 MBWhat To Do If Ad Sets Stop Spending3 mins52.6 MBWhen To Kill An Ad / Ad Set4 mins97.3 MBYou Have A Winning Ad!.
Value Optimization3 mins60.5 MBHow To Set Up Value Optimization3 mins197 MBShould I Use Campaign Budget Optimization?2 mins43.5 MBWhat To Do If Ad Sets Stop Spending3 mins52.6 MBWhen To Kill An Ad / Ad Set4 mins97.3 MBYou Have A Winning Ad!
To Do Next?3 mins53.3 MBAttribution & ReportingWhat 3rd party tools is What do I use to measure TikTok ad performanceHow TikTok measures attribution in their dashboardChanges on the horizon to TikTok's attributionPost-purchase survey attribution with EnquireServer-side tracking attribution How to attribute TikTok sales in TripleWhaleHow to do TikTok reporting in TripleWhaleHow to create reports in TikTok Ads ManagerHow To Measure TikTok Performance13 mins758 MBPost-Purchase Survey Attribution with Enquire12 mins820 MBAttribution & Reporting with TripleWhale23 mins91.6 MBRunning Reports in TikTok Ads Manager3 mins176 MBTikTok Ad CreativesAll of my tips and tricks for shooting great TikTok adsAd creative do's and don'tsHigh-performing TikTok ad formulasHooks you can test for your TikTok adsWhat tools and software do I use to editHow to film TikTok ad UGCLaunching new creatives in your ad accountHow to do creative testing in TikTok ads managerHow to select music for your ads and libraries I rely on How to get inspired for your TikTok ad creativeWhat to put as your ad captionShould you film on your iPhone or in a studio?Should you use your Instagram ads for Tik Tok?Should you film in 4k or 1080?How to get great lighting for your TikTok adsHow to align your environment per product and make it distraction-free..
What To Do Next?3 mins53.3 MBAttribution & ReportingWhat 3rd party tools do I use to measure TikTok ad performanceHow TikTok measures attribution in their dashboardChanges on the horizon to TikTok's attributionPost-purchase survey attribution with EnquireServer-side tracking attribution How to attribute TikTok sales in TripleWhaleHow to do TikTok reporting in TripleWhaleHow to create reports in TikTok Ads ManagerHow To Measure TikTok Performance13 mins758 MBPost-Purchase Survey Attribution with Enquire12 mins820 MBAttribution & Reporting with TripleWhale23 mins91.6 MBRunning Reports in TikTok Ads Manager3 mins176 MBTikTok Ad CreativesAll of my tips and tricks for shooting great TikTok adsAd creative do's and don'tsHigh-performing TikTok ad formulasHooks you can test for your TikTok adsWhat tools and software do I use to editHow to film TikTok ad UGCLaunching new creatives in your ad accountHow to do creative testing in TikTok ads managerHow to select music for your ads and libraries I rely on How to get inspired for your TikTok ad creativeWhat to put as your ad captionShould you film on your iPhone or in a studio?Should you use your Instagram ads for Tik Tok?Should you film in 4k or 1080?How to get great lighting for your TikTok adsHow to align your environment per product and make it distraction-free.
your is What should frame be?.
What should your frame be?
you is Do need a tripod?How to use your best emotion/voice to convey the product without sounding like an ad..
Do you need a tripod?How to use your best emotion/voice to convey the product without sounding like an ad.
Best ways is to use fun, eye-catching transitions to keep them engaged..
Best ways to use fun, eye-catching transitions to keep them engaged.
Ad intros is that work for virtually ANY product..
Ad intros that work for virtually ANY product.
Ad lengths is & sizes..
Ad lengths & sizes.
tools. is Recommended filming.
Recommended filming tools.
Apps is I love for editing TikTok adsHow to do transitions in CapCut.Is sound design and captions important for ads?Top 3 fonts to use..
Apps I love for editing TikTok adsHow to do transitions in CapCut.Is sound design and captions important for ads?Top 3 fonts to use.
3 things is your TikToks should always haveHow to use the most popular ad creatives on TikTok for organic TikTok growthA fun and creative solution to tell your storyline if you are tired of using TikTok text..
3 things your TikToks should always haveHow to use the most popular ad creatives on TikTok for organic TikTok growthA fun and creative solution to tell your storyline if you are tired of using TikTok text.
you is Find out if should put new creatives into your new or existing ad set..
Find out if you should put new creatives into your new or existing ad set.
creative ad testing. is When and how often to do.
When and how often to do creative ad testing.
the best music is How to select for TikTok ads and my favorite commercial-free music librariesLearn how to become a student of TikTok to stay inspired by top brand ads..
How to select the best music for TikTok ads and my favorite commercial-free music librariesLearn how to become a student of TikTok to stay inspired by top brand ads.
your ad creativesHow best is Why the first 3 seconds are so important in to use effects like greenscreen to make your videos not look like ads..
Why the first 3 seconds are so important in your ad creativesHow best to use effects like greenscreen to make your videos not look like ads.
you is How can be the best model in your ads..
How you can be the best model in your ads.
you is Should be looking at a creator marketplace or should you find creators on your own?.
Should you be looking at a creator marketplace or should you find creators on your own?
Similarities is between whitelisting and spark ads..
Similarities between whitelisting and spark ads.
TikTok Ad Creative Best Practices7 mins163 MBHow To Film & Edit is for TikTok Ads38 mins3.24 GBAd Creative Hooks You Need To Test24 mins1.67 GBLaunching New Creative In Your Ad Account2 mins41 MBHow To Go About Creative Testing5 mins99.9 MBSelecting Music for TikTok Ads3 mins61.9 MBLearning From The Top Brands on TikTok4 mins97.9 MBAd Creative Do's and Don'ts4 mins101 MBCaptions For Your TikTok Ads2 mins37.6 MBAd Creative TutorialsHow I edit TikTok ad creatives using the CapCut appHow I edit TikTok ad creatives using Instagram ReelsTips for the models that are staring in the adsHow to shoot and frame TikTok adsSelecting the right environment for filming TikTok adsTikTok Ad Editing Tutorial in CapCut & Reels6 mins583 MBHow To Utilize Native TikTok Effects2 mins221 MBTikTok Ads Filming Tips: The Framing2 mins204 MBTikTok Ads Filming Tips: The Environment3 mins326 MBTikTok Ads Filming Tips: The Model1 min136 MBWorking With TikTok CreatorsMy process for selecting TikTok ad creatorsRanges for what TikTok ad creators chargeHow I search for new creators and what I look for3rd party platforms I use to source creators Introduction to #paid and the TikTok Creator MarketplaceGuide & Brief for working with TikTok creatorsFinding Good Creators, Contacting Them, and Pricing4 mins87.4 MBHow I Source For Content Creators On #paid16 mins213 MBWorking with TikTok Creators Guide & Brief13.3 MBSpark AdsIntroduction to TikTok Spark AdsHow I use Spark Ads in my ad accountsWhat the benefits are of spark adsRunning spark ads from the creator account vs the brand accountInstructions for generating the authorization for spark adsHow to launch spark ads in your ad accountWhat Are Spark Ads & How Do I Utilize Them?5 mins110 MBHow To Launch Spark Ads In Your Ad Account8 mins534 MB.
TikTok Ad Creative Best Practices7 mins163 MBHow To Film & Edit for TikTok Ads38 mins3.24 GBAd Creative Hooks You Need To Test24 mins1.67 GBLaunching New Creative In Your Ad Account2 mins41 MBHow To Go About Creative Testing5 mins99.9 MBSelecting Music for TikTok Ads3 mins61.9 MBLearning From The Top Brands on TikTok4 mins97.9 MBAd Creative Do's and Don'ts4 mins101 MBCaptions For Your TikTok Ads2 mins37.6 MBAd Creative TutorialsHow I edit TikTok ad creatives using the CapCut appHow I edit TikTok ad creatives using Instagram ReelsTips for the models that are staring in the adsHow to shoot and frame TikTok adsSelecting the right environment for filming TikTok adsTikTok Ad Editing Tutorial in CapCut & Reels6 mins583 MBHow To Utilize Native TikTok Effects2 mins221 MBTikTok Ads Filming Tips: The Framing2 mins204 MBTikTok Ads Filming Tips: The Environment3 mins326 MBTikTok Ads Filming Tips: The Model1 min136 MBWorking With TikTok CreatorsMy process for selecting TikTok ad creatorsRanges for what TikTok ad creators chargeHow I search for new creators and what I look for3rd party platforms I use to source creators Introduction to #paid and the TikTok Creator MarketplaceGuide & Brief for working with TikTok creatorsFinding Good Creators, Contacting Them, and Pricing4 mins87.4 MBHow I Source For Content Creators On #paid16 mins213 MBWorking with TikTok Creators Guide & Brief13.3 MBSpark AdsIntroduction to TikTok Spark AdsHow I use Spark Ads in my ad accountsWhat the benefits are of spark adsRunning spark ads from the creator account vs the brand accountInstructions for generating the authorization for spark adsHow to launch spark ads in your ad accountWhat Are Spark Ads & How Do I Utilize Them?5 mins110 MBHow To Launch Spark Ads In Your Ad Account8 mins534 MB