Build Your Online Training Business the Smarter Way – Brian Clark

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How to Build a Profitable Online Training Business Using Proven Step-by-Step Principles

If you want to cut to the chase and start selling knowledge online in the smartest way possible, then this course might be exactly what you’ve been searching for.

Because you have an opportunity right now to discover the proven principles and techniques that have been used to generate tens of millions of dollars and create dozens of successful online training courses.

And just like thousands of others, you can use these strategies to create a profitable training business. Without any hype, without high-pressure selling tactics, and without any unscrupulous activities.

In fact, if it sounds appealing to you, you can even ethically start to build an empire online while remaining completely behind the scenes.

How?

It all comes down to understanding the time-tested principles at the intersection of instructional design and digital marketing. In short, it’s about building a business, not just creating a course.

In this case, you’re both an entrepreneur and a teacher.

When you shift your mindset and fill the role of a teacher that helps learners get access to the benefits of knowledge they want and need, then every piece of your business naturally falls into place.

Thinking about your role in this way also leads to long-term customers who trust you and will come back to buy from you again and again.

Furthermore, ignoring this one simple concept will likely lead to you banging your head against a wall, trying to figure out why others succeed while you stay stuck.

Introducing a Timeless Method Proven to Work

In a recent article, Inc. Magazine reported on LinkedIn’s $1.5 billion acquisition of e-learning platform lynda.com.

The article went on to state:

Online Learning has quietly become a $107 billion industry …

In the 21st century, teaching sells.

And all we have to say about that is … well, duh.

Back in 2007, before most people had even heard of an online course, Brian Clark (Copyblogger founder and CEO of Rainmaker Digital) pioneered an effective approach to succeeding in the online education space.

With his landmark course “Teaching Sells,” Brian helped thousands of online entrepreneurs discover just how profitable online courses could be, when approached with the right mindset and strategy.

Now, in the decade since then the world has certainly changed, but the principles remain the same.

(In fact, if you look back through history, these principles have deep roots in philosophy, psychology, sales, marketing, and every other aspect of human interaction.)

And right now you have a chance to get your piece of the $107 billion e-learning market and float your boat on the rising tide.

As long as you begin in a sustainable and profitable way.

Unfortunately, many marketers miss the point.

They focus on a specific course or program. They ignore the “holy grail of marketing” that leads to a higher total lifetime value of the customer. This leads to a short-sighted approach that overlooks the importance of creating an interactive learning environment.

When you succeed in creating an interactive learning environment, instead of just selling a course, you create lifelong learners who instantly trust you and will pay more for access to knowledge through you.

Can you see why this is clearly the smarter way to build an online training business? It just makes sense.

Another side benefit is you can actually feel good about what you’re doing because you will see the results in the lives of your customers and hear amazing stories of how your course made a difference.

You can have all of this if you choose to create and market courses using instructional design as your framework.

Here’s How to Master the Crucial Skills You Need to Build Your Own Online Training Business

Now, you might think you need to get a college degree to master this unique form of instructional design that has the marketing baked right into the course itself. It certainly sounds intimidating.

But as you’ll see, you can quickly and easily pick up the fundamentals and use them to position yourself as an influencer and create a profitable training business in whichever market you decide to enter.

In fact, here’s a little list of different markets you could enter with this system:

And many, many more …

Nearly any market you can imagine will respond positively to a well-positioned business that focuses on delivering the benefits of knowledge, rather than a boring set of lessons..

Sound interesting? Well, it’s the exact system Brian Clark has taught for a decade. And the scores of success stories over the years prove that it works.

Here’s how the course will work for you:

When you join, you’ll be given access to a series of 6 modules designed to give you everything you need to create your training business.

These modules include videos, transcripts, worksheets, and a comments section to ask questions and interact with your peers.

Here’s a brief overview of those 6 modules:

MODULE 1:

5 Key Concepts for Online Entrepreneurs

In this module, you will build the mental foundations for creating your business the smarter way.

First you will discover exactly what traits a market must possess in order for it to qualify as a “good opportunity.” (This ensures you don’t shoot yourself in the foot before you even get started.)

Next you’ll come to understand the idea that “great teaching is great marketing.”

Now, you should know there are only a few courses that teach you to think about marketing in this way. (In fact, this might be the only one.)

Many courses focus on giving quick “flash in the pan” tactics leading to quick cash instead of strategies leading to a profitable, viable, and sustainable business.

These mental foundations are powerful because finding new customers costs a lot. (Even more so as the online training space expands.)

So, when you build a real, ongoing relationship with your market you automatically stand out from the crowd as a trustworthy and knowledgeable source of valuable knowledge.

This means you can spend more to acquire a customer because they will stick around longer. You will also build an amazing reputation over time and create a loyal tribe who respects and appreciates the work you do.

All this means you will ultimately create the lifestyle freedom and flexibility you want.

MODULE 2:

Designing Your Course

This is where the rubber hits the road.

Module 2 will show you how to take those key concepts from Module 1 and start to formulate a practical plan and strategy.

Here’s a little taste of what you’ll discover in Module 2:

Once you have a grasp on how to research your market and position your course, it’s time to decide how you will get paid.

MODULE 3:

Business Models

Module 3 explains 10 potential business models, with examples.

The reason we give you 10 different, unique business models to choose from is because they are all effective.

At different points in building your business you will want to use different models. So instead of having to purchase a new course, or scrounge around online for guidance, you will have a guide on how to develop every different model in one place. This means you can save time and money down the road, which ultimately means you are more likely to succeed.

Naturally, you will need to focus on one at first, and after going through this module you will have a deep understanding of which business model is right for you.

When you have that understanding, you can move on to creating your Minimum Viable Product and testing it.

Which, of course, is what our next module teaches you to do.

MODULE 4:

Test Your “MVP” Course

This module teaches you the best way to avoid failure.

In fact, 90% of people who fail at creating an online training business do so because they don’t understand how to test the viability of a course before creating it.

(If you have ever tried to create an online course before and gotten stuck along the way … or launched to crickets… then you probably never learned this simple concept. Which is okay as long as you get it now.)

Naturally, you want to ensure your course will produce profit before you invest a ton of time creating the content.

This module will show you how to do that.

You’ll discover how the information about the information establishes demand for the product itself.

Once you have established the demand, you can test your minimum viable course and ultimately create something great while getting paid to do it.

Of course you’re probably wondering how you attract your first batch of learners. We’ll show you 3 no-cost or low-cost ways you can find your initial customers.

The first method works if you have already put in some work and built your own audience.

The second method explains a way you could potentially spend $1 and make back $10. This will also build your list and help jump-start your audience.

The third method involves connecting with others who have access to your audience. (Note: This method will only work if you set your course up in a specific way. Otherwise, influencers will be hesitant to partner with you.)

Finally, you will also learn the art of pricing your course properly for the MVP stage. As you will see, you choose the price completely differently than you would for the actual launch.

After you have your MVP launched, you can move on to Module 5.

MODULE 5:

Developing Content

Once you have money in your pocket from preselling your course, it’s time to create the content.

The good news is, you already did most of the research in Module 2, so this won’t take you long at all.

However, you do want to make sure to really nail this part of the experience for your customers. Because this is what the core of instructional design is all about. When you actually educate people (and engage their whole brains in the process) you build lifelong trust and this means you get more back-end and subscription revenue.

That’s why we crammed a lot of knowledge into this module. It includes a whopping 47-minute presentation entirely about the art of instructional presentation. (Which will also help you be a better public speaker and teacher in every aspect of your life.)

After this module, you will feel confident in your ability to deliver exceptional training to everyone who buys your courses.

Then all you need to do is find a bunch of buyers.

Which is what you learn in Module 6.

MODULE 6:

Launch and Marketing

So now you have a product with proven demand and it’s time to start marketing and scaling.

Once again, we will let your customers needs and wants determine your launch and marketing strategy.

Clearly there are dozens of ways you could launch a course online.

But learning all of them would be a huge mistake and a waste of your time.

Instead, this module will give you the simple, effective steps you need to take. The videos will empower you to create a truly irresistible offer that makes your learners feel they are getting the better end of the deal while also prompting them to act now.

(Keep in mind that at this point you have already validated the idea with the MVP, so you can begin to scale and start to drive some serious revenue.)

You’ll also learn the keys to effective copywriting, so you can write more persuasively and prompt more readers to take action.

Finally, you will discover how to build and leverage relationships with other marketers so you can tap into their lists and grow your business without having to spend a ton of money on advertising. (This is probably the fastest way to scale a business on the planet and you’ll see just how easy it can be when you approach it with the right foundation and the right mindset.)

A System You Can Trust for a Price You Can’t Resist

So there you have it.

A total system proven to work in dozens of markets. With step-by-step instructions on how to move through every stage of creating your online training business.

Plus — you’ll have access to:

All of this together will allow you to claim your piece of the $107 billion gold rush happening online right now.

As I’m sure you’ll agree, the information and access here is worth many thousands of dollars.

In fact, if you added up all the time and effort it would take you to learn this on your own from primary sources, you would probably spend well over 1,000 hours compiling this knowledge.

Even if your time is only worth $25 an hour, that’s more than a $25,000 investment.

Which is still much less than most people pay for an MBA or other comparable degree.

So we hemmed and hawed over the price, given that the last version of Teaching Sells sold for $1,995. We finally decided to let this updated version go for a mere $495. Which, I don’t think I need to tell you, is quite the bargain.

To take advantage of this excellent price and start building your profitable training business today, simply click below and enter your information on the next page.

Warning: Work Required

Now, you should also know this course is not for everyone.

This isn’t one of those “push button, make money” courses you’ve seen with grandiose promises of wealth without work. Hopefully you already know those claims are false.

This is a practical, reality-based program designed to give serious entrepreneurs the skills and knowledge they need to succeed. Your success is not guaranteed.

The only thing we can guarantee is if you go through the program, you will understand exactly how to select a qualified market, design an interactive learning environment and create a sustainable, profitable business for you in several months.

The rest is up to you.

However, just because you have to do the work doesn’t mean you take all the risk.

Test-drive the Course for 30 Days Risk-free

To encourage you to take action now, we’ve decided to let you take a test-drive of this course for 30 days, risk-free.

At the end of 30 days, you will already have gone through all of Modules 1, 2, and 3 and some of Module 4. You will have a fantastic understanding of what it takes to succeed with an online training business and many practical techniques you can use immediately to get started.

If, at that time, you don’t feel the course was worth more than what you paid, then we do not deserve your money and we will promptly refund every penny. No hassles. No hard feelings.

Click the big, inviting button below to get started now.

When you click that button, know you are making a wise choice. You will take the first step towards letting go of all the fears that have stopped you from creating the business you want. And just by joining this course you will signal your commitment to succeeding in online business and living the flexible and free lifestyle you desire and deserve.

Take the first step now, and never look back.

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