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• Archive: What you’ll learnWhat are business ecosystems and platforms?Essentials of ecosystem strategiesCreating network advantagesSelecting partners for an ecosystemOrganizing an ecosystemUsing a digital platformGrowing an ecosystemSharing gains among partnersCourse descriptionNo firm can go it alone today—your success depends on working with partners.
• That is how Microsoft, Apple, Google, Amazon, and other leading companies won in their markets.
• Partnership expert Ben Gomes-Casseres explains how to gain an edge in the market by collaborating with multiple partners in your business ecosystem.
• Learn the fundamentals of ecosystem strategies, including building network advantages, selecting partners, organizing your group, igniting growth, and sharing value with your partners.
• Ben also reviews how to launch and scale a digital platform that connects the many players in your ecosystem.