Creating a Marketing Growth System – John Jantsch

Keywords List

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Summary

• Archive: John Jantsch, founder of Duct Tape Marketing, walks through the best practices for setting up a sophisticated growth plan for your marketing team.

• His practical steps go beyond growth hacking and involve making strategies and plans that will stick and be successful.

• He shares his favorite stories of successful growth strategies and how he's helped businesses of all sizes (B2B and B2C) with their marketing efforts.Topics include:What is a growth system?Testing new channels and tacticsMeasuring resultsAvoiding pitfallsUsing best practices for B2B and B2C marketing