Copywriting secrets-How to write copy that sells – Len Smith & Sean Kaye

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Summary

• Archive: What you'll learnStructure and write compelling sales copyApply the power of emotional drivers, even when writing in a B2B environmentBeat run-of-the-mill writers who focus on 'needsWrite powerful calls to actionUnderstand how to leverage features, benefits and advantagesCraft professional press releases that get publishedKnow how to become a Voice in their IndustryUnderstand how to schmooze bloggers and the press to get publishedInterview end customers with confidence to create persuasive case studiesUse the power of words to generate more sales leadsGlean from a wealth of real-life examplesMaster White Papers - the most powerful way to generate sales leads bar noneDescriptionLet me share my copywriting secrets with you.Copywriting can boost your sales, improve your market penetration and your margins.

• Good copywriting can do a whole lot better.

• And world class copywriting can transform your performance out of all recognition.

• I’m going to show you how.A unique insider’s viewI've been a top copywriter for 30 years or more, with clients ranging from startups to major corporations.

• Not to mention one of TV's Secret Millionaires.A shoulder to lean onJust like my other courses, I'm always available to answer your queries, or to explain things further, usually within 24 hours; I love to help.

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