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• Archive: What you'll learnParticipants will learn the common design patterns of habit-forming products.Understand the stages of habit formation and how to optimize for user retention.In-depth look at the psychology behind what drives user behavior and how to build products to cater to core human needs.Practical steps for leading a design process to ensure your product is used regularly.DescriptionIn an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products.
• How do companies create products people use every day?
• What are the secrets of building services customers love?
• How can designers create products compelling enough to "hook" users?Nir Eyal, author of "Hooked: A Guide to Building Habit-Forming Products" shows you how.
• Nir is a two-time Silicon Valley entrepreneur who has taught the "Using Neuroscience to Influence Human Behavior" course as a Lecturer at the Stanford Graduate School of Business.