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• Archive: The 10 Principles of Be Yourself MarketingBe A Real Human Being In Your Business And Marketing, And Get Paid For Who You Are Without Hype, Gimmicks Or TricksI don’t know about you, but this pretty much sums up my experience as a business owner trying to do something worthwhile with my life:“There are, it seems, two muses: the Muse of Inspiration, who gives us inarticulate visions and desires, and the Muse of Realization, who returns again and again to say “It is yet more difficult than you thought.” – Wendell BerryI should have been working but my defences had been weakened after eating too much for lunch and so I found myself in the familiar clutches of online distraction.
• A photo of a couple of old university friends appeared on my screen.
• Their latest holiday shots posted to Facebook…The exotic destinations would often change but their photo choreography remained the same.
• Picture of him looking suitably sun-tanned and relaxed, nursing a beer as he waited for his dinner.
• Picture of her looking radiant and healthy, sipping a cocktail across the table.